Taxdoor Pedicab Sponsorship
Markets:
San Diego, Gaslamp Quarter, SD Convention Center, 2015 MBA Annual Conference
Duration:
3 Days During The MBA Annual Conference In October Of 2015
Campaign Details:
20 Branded Pedicabs, Free Rides For 8 Hours Per Day Over 3 Days, Drone Footage, 3-Sided Print Media Bike Included, Social Media Exposure
Campaign Results:
Over 350,000 Impressions Generated
Objective:
TaxDoor was exhibiting at the MBA Annual Conference in San Diego. They wanted to stand out in a sea of banners at the convention, drive traffic to their exhibitor booth and educate their peers about their company and services.
Solution:
VIP Pedicab Outdoor Media offered 20 pedicabs to TaxDoor. All pedicabs were fully wrapped with the TaxDoor logo, including the top of the canopies. The pedicabs remained in strategic locations around the convention center, and offered free rides to convention attendees for 8 hours per day over 3 days.
We also offered our 3-sided print media bike to supplement the advertising and branding efforts throughout the city. In addition, we captured drone footage of the campaign and made a short video highlighting the pedicabs, free of charge to our client. TaxDoor also created a video themselves of their president conducting a meeting in one of their branded pedicabs.