In 2015, 81% of consumers agreed that giveaways are a main motivator for event participation. Whether you’re attending a huge expo like Comic-Con International or a smaller, more intimate Trade Show, giveaways are one of the most effective ways to build relationships with your target audience.
Read MoreComic-Con International hosts 34 million visitors from around the world each year, and each attendee will spend around $600. As Comic-Con expands further and further into the streets of downtown San Diego, it’s crucial to exercise as many tactics as possible to get your booth and your brand noticed at such a massive event.
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